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Sherwin-Williams Craft Paper vs Farrow & Ball London Clay

Compare undertones, light reflectance, and visual depth side by side.

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Color Comparison

Craft PaperLondon Clay
HEX#715D49#514D48
LRV127
Undertonewarmwarm
Hue
71°
80°
Perceptual Difference (ΔE)11.09
LRV Difference5

Design Comparison

  • Craft Paper reads slightly warmer than London Clay.
  • Craft Paper will feel brighter and more reflective in most spaces.
  • Craft Paper carries slightly more color presence and depth.
  • These colors have noticeable differences in tone and depth.

Design Insight

  • Craft Paper appears slightly warmer than London Clay.
  • Craft Paper reflects more light and will feel brighter in most spaces.
  • Craft Paper carries slightly more saturation, giving it more color presence.
  • London Clay is a safer neutral choice for resale-focused spaces.